QualifyLoop
Qualified Pricing in 2026: What Piper the AI SDR Actually Costs
Qualified's pricing page lists three plans and no numbers. Here's what each plan includes, what third-party deal data says buyers actually pay, and the costs that sit outside the Qualified contract entirely.
Quick answer
Qualified pricing is custom and unpublished. Third-party analyses citing Vendr deal data put the Premier plan around $68,000/year list, typically negotiated to $40,000–$50,000, and Enterprise around $95,500/year list. Every plan includes Piper, the AI SDR. Budget separately for Salesforce licenses, add-ons, and implementation — first-year total cost commonly lands between $95K and $165K for a mid-market team.
Qualified's three plans
Qualified, acquired by Salesforce in a deal that closed April 1, 2026, sells three tiers. Its pricing page describes them by capacity rather than seats, and every tier "hires" Piper, its AI SDR agent:
| Premier | Enterprise | Ultimate | |
|---|---|---|---|
| Monthly web sessions | 250K | 2M | 5M |
| Monthly active email contacts | 2.5K | 10K | 24K |
| Piper AI SDR | Yes (1 profile) | Yes (1 profile) | Multiple profiles |
| Web + email conversations, meeting booking | Yes | Yes | Yes |
| Agent handoff, MCP/API access, Salesforce sandbox | — | Yes | Yes |
| Dedicated IP, high-volume contact databases | — | — | Yes |
| Published price | No | No | No |
What buyers report paying
Because nothing is published, the useful numbers come from procurement data. A 2026 breakdown citing Vendr deal data reports:
- Premier: about $68,000/year list, commonly negotiated to $40,000–$50,000 (discounts of 18–53% off list).
- Enterprise: about $95,500/year list — roughly a $27,500 premium over Premier.
- Ultimate: fully custom.
Treat these as ranges, not quotes — your number depends on traffic volume, term length, and how hard you negotiate. But they're consistent across the third-party sources we've seen: this is a five-figure annual commitment before anything else.
The costs outside the Qualified contract
Qualified is built Salesforce-first. It lists HubSpot among its integrations, but its deepest features — and now its roadmap inside Agentforce — assume Salesforce. The same breakdown estimates first-year total cost for a mid-market team like this:
| Component | Reported annual range |
|---|---|
| Qualified Premier (negotiated) | $40K–$50K |
| Salesforce CRM (10 users) | $30K–$60K |
| Calendar & email connection add-ons | $5K–$10K |
| Intent data provider | $15K–$30K |
| Implementation / success services | $5K–$15K |
| Year-one total | $95K–$165K |
If you already run Salesforce, the CRM line is sunk cost and Qualified's number looks more reasonable. If you're on HubSpot, it's the line that makes the whole thing a non-starter.
Is Qualified worth it?
For the buyer it's built for — enterprise, Salesforce-standardized, high traffic, a team that can run a multi-week implementation — often yes. It's mature, the buyer-group modeling is genuinely deeper than anything cheaper, and Salesforce ownership means it isn't going anywhere.
For a mid-market team, the question is whether you need that depth or just the core job done: know which companies are on your site, have an AI agent qualify the ones that engage, route the good ones to a rep, and book the meeting.
How QualifyLoop prices the same job
QualifyLoop charges for AI conversations, not seats or session capacity, and every plan has the full suite — identification, AI agent, routing, meeting booking, HubSpot and Salesforce sync, reporting:
| Plan | Price | Included |
|---|---|---|
| Starter | $0, free forever | 200 AI conversations/month, 1 CRM, 1 calendar |
| Growth | $99/month | 200 conversations, then $0.35 each; unlimited CRM & calendar connections, routing playbooks, buyer-group reporting |
| Business | $349/month | 1,000 conversations, then $0.25 each; priority routing, click-to-call voice |
A team running 1,500 AI conversations a month on Business pays $349 + 500 × $0.25 = $474/month, about $5,700 a year. What you give up versus Qualified: assigned buying roles in the buyer-group model, deeper reporting, and years of enterprise hardening. A paid reverse-IP provider (for company size) and Twilio (for voice) are pass-through costs if you use them.
Try it before you negotiate
Put QualifyLoop on your site for free and see how many qualified conversations and meetings it produces. Whatever you decide, you'll walk into a Qualified negotiation with real numbers.
Start free — no cardQualified plan details are from its public pricing page as of September 2026; price figures are third-party estimates, not Qualified quotes. Confirm current pricing with Qualified directly.